Cement is a great cause, carrying the people's yearning for a better life, and laying a solid foundation for economic and social development. Over the past decades, China's cement industry has been developing continuously and making great progress, realizing the technological leap from shaft kiln to new dry process, completing the transformation from following to leading in the world, and becoming a basic industry with great international competitiveness in China. In the course of the vigorous development of the cement industry, a large number of dedicated outstanding figures have emerged, who have profoundly reshaped the development pattern of China's cement industry and injected strong impetus into the iterative upgrading of the industry. In the near future, China Cement Network will review the industry figures who have made outstanding contributions to China's cement industry from a third-party perspective.
Today, we bring Zhou Longshan, former chairman of the board of directors of China Resources Cement Holdings Limited.
the establishment of
China Resources Cement, in 1986, with the rapid development of Hong Kong's real estate industry and the rapid growth of concrete demand, China Resources chose to enter Hong Kong's real estate business and jointly invested with Hong Kong businessmen in the first mixing station in Hong Kong-China-Hong Kong Concrete. In 1990, the supply of construction sand and stone in Hong Kong was tight, which affected the development of concrete business. China Resources cooperated with Hong Kong businessmen to set up Hongwan Quarry in Zhuhai. In May 1998, Dongguan Huarun Cement Plant completed and put into operation a cement grinding line of 1.2 million tons, which officially opened the prelude to entering the cement industry. Since
2000, the national cement industry has entered a period of vigorous development of new dry process cement production lines. At that time, due to The "two points and one line" strategy initially surfaced in 2003, when China Resources Cement Holding Company was born and Zhou Longshan served as deputy general manager of China Resources Cement. For China Resources Cement, this year was a qualitative leap. On March 13, 2003, according to the overall strategy of "diversification of the group and specialization of profit centers", China Resources Group decided to integrate its cement, concrete and prefabricated parts businesses belonging to different profit centers such as Machinery Minmetals and China Resources Venture, and established China Resources Cement Holdings Co., Ltd. In the same year, China Resources Cement was listed on the main board of the Hong Kong Stock Exchange. With the help of secondary market capital, the company cooperated with Yufeng to build 5000t/d line along Xijiang River in Guigang and Pingnan with 5000t/d line as the main equipment, and formally entered the Guangxi market. Huarun Cement Zhou Longshan said that Huarun Cement has always had a clear strategy from small to large, from weak to strong, from Dongguan Factory to Guangxi, from "two points and one line" to "along the Yangtze River and coastal areas", to "facing the whole country", and then to today's positioning in the southern market. In 2003, China Resources Cement positioned its strategy at that time as "two points and one line", that is, to transport cement clinker from the resource-rich Guangxi origin to the target market of the Pearl River Delta region through the Xijiang waterway transportation line with low transportation costs. Guangxi is rich in limestone and hydropower resources. It is close to Guangdong Province, the frontier of reform and opening up. The water transport and sea passage of the Xijiang River go directly to the economically developed Pearl River Delta and Hong Kong and Macao. The transportation conditions are convenient. It has unique conditions for the development of cement industry. After fully investigating the large international and domestic cement groups, Huarun Cement has determined the "two points and one line" development strategy with resources, market and logistics as the key links ( "two points" refers to the resource distribution point in Guangxi and the target market concentration point in the Pearl River Delta of Guangdong, while "one line" refers to the Xijiang logistics channel connecting the two points). As well as the business portfolio strategy of "cement, concrete and prefabricated parts extension development", the strategic landing mode aiming at establishing the leading position of the cement industry in South China. The construction and commissioning of Pingnan Cement and Guigang Cement means that Huarun Cement has taken the best position along the Xijiang River Basin, occupying high-quality limestone resources with large reserves, high grade, good location and easy exploitation. After delisting, China Resources Cement, on the one hand, consolidates the achievements of the "two points and one line" strategy and vigorously promotes the construction and commissioning of the original projects; On the one hand, it summarizes the development experience and deeply analyzes the development trend of regional market, believing that Guangdong, Guangxi and Fujian have great market potential, and the "3 + 2" strategy of "resource control, resource transformation, resource distribution" and "lowest system cost, leading regional market" has come out. With this strategy, China Resources Cement formed a vertically integrated business model and eventually became the industry leader. China Resources Cement, after three years of dormancy, finally won the turnaround battle and became a star enterprise in the industry three years later. Therefore, in Zhou Longshan's view, the "development" history of China Resources Cement should be counted from 2006, and in these three years, the hat of "non-performing assets" has really been removed. Especially during his tenure in China Resources Cement from 2003 to 2008, he experienced the rebirth of China Resources Cement between delisting and re-listing, which made Zhou Longshan not only grasp the development trend and capital operation of the industry, but also have a clearer plan for the next layout of China Resources. In 2008, as China Resources Cement changed from a "layman" to a "dark horse" in the industry, Zhou Longshan also changed from a leading role in China Resources Cement to a director. As the general manager of China Resources Cement, Zhou Longshan knows that breaking through in the industry is only the starting point, and it is the pursuit of China Resources to be one of the best in the industry, which is the goal that many industries of China Resources are striving for. In 2011, China Resources Cement began to go out of South China, extend its tentacles to the southwest and northwest, and successively enter Shanxi, Yunnan and Guizhou provinces. Since then, under the leadership of Zhou Longshan, China Resources Cement has also formed a strategic partnership with Funeng Group in 2013. Over the years, China Resources Cement has always adhered to green development, and has made remarkable achievements in comprehensive utilization of industrial waste, co-disposal of urban domestic sludge energy, implementation of mine greening, active cooperation with carbon emissions trading, and intelligent manufacturing. In December 2020, Zhou Longshan resigned as the chairman of the board of directors of China Resources Cement. Meanwhile, as of December 31, 2020, China Resources operated 97 cement grinding lines and 46 clinker production lines, and the annual production capacity of cement and clinker reached 85.3 million tons and 62.7 million tons respectively. China Resources is my first job and my last job."Zhou Longshan once said.". Since its graduation into China Resources, from trade to industry, from saving enterprises to expanding enterprises, from choosing industries to surpassing industries, it has almost concentrated the life experience of a generation of China Resources people. His experience has also fully interpreted his motto of "love and lead in one line of work", and he has done a very good job.
year." Therefore, China Resources is faced with the choice of advance and retreat. In July 2006, after careful consideration, China Resources decided to privatize China Resources Cement Holding Company, which played a key role in gaining greater development space for China Resources in the future.
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