With the continuous intensification of competition in the domestic market in recent years, photovoltaic enterprises have taken the overseas market as the key layout track. Especially in 2026, most of the photovoltaic energy storage enterprises have increased the proportion of overseas shipments. Data from the General Administration of
Customs show that, as two of the "new three" in foreign trade, photovoltaic and energy storage lithium battery products have made remarkable achievements from January to April 2026. Although the export tax rebate for photovoltaic has been officially abolished since April 1 and the export tax rebate for lithium batteries has been reduced from 9% to 6%, the export volume of components in April still increased by 267% year-on-year. In the first four months, the export of domestic energy storage lithium battery also increased by 71% compared with the same period last year.
The enterprises also achieved a diversified layout in the overseas destination market: on the one hand, they deeply cultivated mature markets such as traditional Europe, and on the other hand, they vigorously expanded emerging incremental markets such as Asia, Africa and Latin America.
While the export data continues to advance rapidly and the market layout blossoms in an all-round way, the wind control problems faced by optical storage enterprises going to sea have become unprecedented important . Recently, at the 2026 SNEC exhibition , Meng Lijun, East China Sales Director of Shanghai XTransfer Network Technology Co., Ltd., Accepts Digital New Energy Databm.
In the exchange, based on years of cross-border service experience and customer survey data of XTransfer platform, Meng Lijun introduced the current layout of optical storage enterprises going to sea. It generally adopts the dual-line layout mode of " cultivating mature markets in Europe and the United States + developing emerging markets in Asia, Africa and Latin America" to carry out overseas business, but the financial environment, regulatory rules and settlement systems of the two types of regional markets are quite different. It is often easy to "trample on thunder", thus eroding profits and even affecting the smooth development of business, so it is very important to use safe and compliant cross-border collection channels.
European and American markets: Focus on the two core
markets of payment efficiency and compliance access. The cross-border payment system in the European and American markets is relatively mature, and the conventional payment channels are relatively stable. In the process of trade, there are relatively few basic obstacles to the circulation of large amounts of money, but there are still two hidden pain points that enterprises need to pay attention to.
First, the time limit for payment. The time limit of payment is related to the efficiency of capital turnover of foreign trade enterprises, and then affects the financial pressure of enterprises. Especially for the orders of optical storage enterprises, the single amount is often relatively high, and the pressure of advance capital is high, but the cross-border remittance in the European and American markets often has the problem of delay , which leads to the continuous occupation of cash flow by enterprises due to advance capital, and brings the pressure of capital repayment to enterprises.
In this regard, Meng Lijun suggested that enterprises should give priority to local direct settlement accounts, reduce the intermediate links of circulation, reduce the cycle of account arrival, and improve the efficiency of payment.
Second, compliance certification. Meng Lijun introduced that the international regional supervision and product certification standards in the European and American markets are more stringent, and for photovoltaic energy storage products, complete policies and regulations on access, environmental protection, safety and other aspects have been promulgated.
In this regard, Meng Lijun reminded that before exporting products to the local market, optical storage enterprises should do a good job of market research in advance to ensure that products meet the compliance requirements. And complete the corresponding application, certification and other access qualifications of enterprises in advance, so as to avoid the detention of goods due to non-compliance with the requirements after arrival.
According to Meng Lijun, the financial infrastructure of most Asian, African and Latin American countries is relatively backward, and many emerging market countries generally have insufficient foreign exchange reserves. Cross-border trade enterprises participating in these markets are prone to difficulties in foreign exchange settlement, long account period and account freezing . "Without so many US dollars to pay, it is likely to encounter the situation of bank queuing for payment. It is also common for the account period to be delayed for a week or even a month. For the optical storage enterprises with large orders, it is obvious that the pressure of the account period will be more prominent."
"Some enterprises may take risks, such as finding some informal channels, but then they touch the regulatory red line above the laws and regulations."
In addition to the pain points of frequent frozen cards, long settlement cycle and high cost, Meng Lijun also reminded optical storage enterprises that emerging market countries tend to have large exchange rate fluctuations, and exchange depreciation is also one of the key factors leading to the shrinkage of order profits of optical storage enterprises.
" Be sure to make clear what currency your quotation is anchored in, otherwise you may face a month later when you pay the final payment, the conversion of the payment into RMB may be much worse." Meng Lijun reminds.
Meng Lijun suggested that cross-border trade enterprises should have corresponding global currency solutions for foreign trade orders in such emerging markets, and should make exchange rate anchoring plans in advance at the stage of signing foreign trade contracts. The corresponding exchange hedging tools can lock in the settlement cost and hedge the exchange rate fluctuation loss under the long account period.
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